Joyville's Article

Go Back Previous Next

Catalog Design Tips for driving successful Marketi

style="mso-bidi-font-size:12.0pt;color:black;mso-themec
olor:text1" lang="EN-US">A company -
whether
that’s a startup or an established brand, both need
to first drive
branding activities and gradually
generate revenue by promoting their products
and
services. One such branding activity is lang="EN-US">href="http://bit.ly/MaaGold-Catalogs">style="mso-bidi-font-size:12.0pt;/> color:#00B0F0">Catalog
designingstyle="mso-bidi-font-size:12.0pt;color:black;mso-themec
olor:text1" lang="EN-US">, where the printing/> company plays a very crucial role for the company.
They act as a detailed
source of information
about products and services of a business. By/> understanding how to create an effective catalog
design,
you can attract customers or clients so that they
can learn more
about your brand.

/>

style="text-align:justify">style="mso-bidi-font-size:12.0pt;color:black;mso-themec
olor:text1" lang="EN-US"> 


/>

style="text-align:justify">style="mso-bidi-font-size:12.0pt;color:black;mso-themec
olor:text1" lang="EN-US">A href="http://bit.ly/Multi-catalogcoverpage">style="mso-bidi-font-size:12.0pt;color:#00B0F0">catalog
designing company in/> India
style="mso-bidi-font-size:12.0pt;/> color:black;mso-themecolor:text1" lang="EN-US">
lists some important tips to focus while/> designing and printing for effective Marketing and
Advertising. With new year
and new beginning
ensure your catalog has all the guidelines that are
mentioned
below.



class="MsoNormal" style="text-align:justify">style="mso-bidi-font-size:12.0pt;color:black;mso-themec
olor:text1" lang="EN-US"> 


/>

style="mso-bidi-font-weight:normal">style="mso-bidi-font-size:12.0pt;color:black;mso-themec
olor:text1" lang="EN-US">Catalog
Cover
Pagestyle="mso-bidi-font-size:12.0pt;/> color:black;mso-themecolor:text1" lang="EN-US">: It
is said that the first impression is the
last
impression. The catalog cover is a very important
aspect of the catalog.
The cover must be
aesthetically appealing and is important to convey what
the
contents include. The Cover can be styled
with the overall theme of the catalog/> composition with a hint of brand elements. You can
add various elements to the
catalog cover like
adding a catchy phrase or a stunning photograph to make
it
look enticing to the eyes of customers. The
vector format Graphics are
recommended for
modern and entertaining advertisements.

/>

style="mso-bidi-font-size:12.0pt"
lang="EN-US"> 



class="MsoNormal" style="text-align:justify">style="mso-bidi-font-weight:
normal">style="mso-bidi-font-size:12.0pt;color:black;/> mso-themecolor:text1" lang="EN-US">Catalog
Insidesstyle="mso-bidi-font-size:12.0pt;color:black;mso-themec
olor:text1" lang="EN-US">: The
interior pages of
a catalog are usually printed on a light weighted paper
stock
than what is used for the cover of it and
it should be user friendly too. Larger
catalogs
should have a table of contents, folios or tabs. The
catalog should be
enough convenient so that the
user must be able to find all information that is/> required to make a purchase, or risk of losing the
sale. To add the extra zing
and to make your
company more transparent, one can always include/> operations/process of production or simply add
snapshots of the company. This
not only brings
trust but also helps in increasing the credibility of
the
company.style="mso-spacerun:yes"> 

/>

style="text-align:justify">style="mso-bidi-font-size:12.0pt;color:black;mso-themec
olor:text1" lang="EN-US"> 


/>

style="mso-bidi-font-weight:normal">style="mso-bidi-font-size:12.0pt;color:black;mso-themec
olor:text1" lang="EN-US">Catalog/> Copy:style="mso-bidi-font-size:12.0pt;color:black;/> mso-themecolor:text1" lang="EN-US"> Apart from
this, a brief company profile helps the
audience
to know you better. To bring the essence of your
company concisely
make sure that you hire a good
copywriter. It is recommended that the catalog/> copy is relevant enough to connect with the
audience or demographic that you
are trying to
reach.



class="MsoNormal">style="mso-bidi-font-size:12.0pt;/> color:black;mso-themecolor:text1"
lang="EN-US"> 



class="MsoNormal" style="text-align:justify">style="mso-bidi-font-weight:
normal">style="mso-bidi-font-size:12.0pt;color:black;/> mso-themecolor:text1" lang="EN-US">Catalog
Layoutstyle="mso-bidi-font-size:12.0pt;color:black;mso-themec
olor:text1" lang="EN-US">: The
distribution of
products and services on the catalog should be
strategically
done to maximize exposure.
Customers want to know what's new and exciting, so/> guide them with special collection and award
winning pieces separately. Each
section/category
can be divided with specially designed pages. You can
add pages
that can comprise of specially shot
images or model shoot picture in the catalog/> design.



class="MsoNormal" style="text-align:justify">style="mso-bidi-font-size:12.0pt;color:black;mso-themec
olor:text1" lang="EN-US"> 


/>

style="mso-bidi-font-weight:normal">style="mso-bidi-font-size:12.0pt;color:black;mso-themec
olor:text1" lang="EN-US">Catalog/> Photographystyle="mso-bidi-font-size:12.0pt;/> color:black;mso-themecolor:text1" lang="EN-US">:
The best catalogs are highly visual. It is/> typically better to show and photograph each
product separately. In a product
like jewelry,
you can click photographs from a single angle so that
the
designer can combine them later. Further
when a product is individually shot,
the focus
and angle can be rightly captured. A good photograph
can depict
depths and detailing of the product
precisely. Photography enhances the quality
of
your catalog.



class="MsoNormal" style="text-align:justify">style="mso-bidi-font-size:12.0pt;color:black;mso-themec
olor:text1" lang="EN-US"> 


/>

style="mso-bidi-font-weight:
normal">style="mso-bidi-font-size:12.0pt;color:black;/> mso-themecolor:text1" lang="EN-US">Catalog Back
Pagestyle="mso-bidi-font-size:12.0pt;color:black;mso-themec
olor:text1" lang="EN-US">: Like
fashion, design
industry too has its own style and trends. Emphasis on
the back
is the trend for 2016. In terms of
catalog designing, one can add some pop
element
with witty quote or interesting thought which ensures
the customer to
come back to your catalog. You
can also mention responses from your client/> which adds a gesture from both the parties and has
an effective retention power
in the mind of the
user. Remember to mention your contact details on it.



style="text-align:justify">style="mso-bidi-font-size:12.0pt;color:black;mso-themec
olor:text1" lang="EN-US"> 


/>

style="mso-bidi-font-weight:
normal">style="mso-bidi-font-size:12.0pt;color:black;/> mso-themecolor:text1" lang="EN-US">Catalog
Printingstyle="mso-bidi-font-size:12.0pt;color:black;mso-themec
olor:text1" lang="EN-US">: Selecting
the right
color scheme also matters in brand-building. You can
use your logo
colors or other colors to
represent your brand.style="mso-spacerun:yes"> 
Products
which are presented in full color look more attractive
and help
in grabbing customer’s attention and
helps in driving sales as compared to one or/> two-color catalog designs. Only in some selected
cases the modest cost savings
of one or
two-color printing are justified. Apart from colors,
use special
papers for printing. Apply various
post production techniques. Choose the right/> font to make a powerful impact.

/>

style="text-align:justify">style="mso-bidi-font-size:12.0pt"
lang="EN-US"> 



class="MsoNormal"
style="margin-top:1.5pt;margin-right:0cm;margin-bottom:
7.5pt;/> margin-left:0cm;text-align:justify;line-height:12.7
5pt;text-autospace:ideograph-other">style="mso-bidi-font-size:12.0pt;color:#222228"
lang="EN-US">A five Point
Something Before You
Start:



style="margin-top:1.5pt;margin-right:0cm;margin-bottom:
7.5pt;/> margin-left:0cm;text-align:justify;line-height:12.7
5pt;text-autospace:ideograph-other">style="mso-bidi-font-weight:normal">style="mso-bidi-font-size:
12.0pt;color:#222228"
lang="EN-US">Determine your style="mso-bidi-font-style:normal">objective./>



style="margin-top:1.5pt;margin-right:0cm;margin-bottom:
7.5pt;/> margin-left:0cm;text-align:justify;line-height:12.7
5pt;text-autospace:ideograph-other">style="mso-bidi-font-weight:normal">style="mso-bidi-font-size:
12.0pt;color:#222228"
lang="EN-US">Determine your target style="mso-bidi-font-style:normal">audience/>



style="margin-top:1.5pt;margin-right:0cm;margin-bottom:
7.5pt;/> margin-left:0cm;text-align:justify;line-height:12.7
5pt;text-autospace:ideograph-other">style="mso-bidi-font-weight:normal">style="mso-bidi-font-size:
12.0pt;color:#222228"
lang="EN-US">plan the elements that will be
included



class="MsoNormal"
style="margin-top:1.5pt;margin-right:0cm;margin-bottom:
7.5pt;/> margin-left:0cm;text-align:justify;line-height:12.7
5pt;text-autospace:ideograph-other">style="mso-bidi-font-weight:normal">style="mso-bidi-font-size:
12.0pt;color:#222228"
lang="EN-US">organize your products into defined groups



style="margin-top:1.5pt;margin-right:0cm;margin-bottom:
7.5pt;/> margin-left:0cm;text-align:justify;line-height:12.7
5pt;text-autospace:ideograph-other">style="mso-bidi-font-weight:normal">style="mso-bidi-font-size:
12.0pt;color:#222228"
lang="EN-US">Begin to plan, write and perfect the style="mso-bidi-font-style:italic">copyb>



style="margin-top:1.5pt;margin-right:0cm;margin-bottom:
7.5pt;/> margin-left:0cm;text-align:justify;line-height:12.7
5pt;text-autospace:ideograph-other">style="mso-bidi-font-size:12.0pt;color:#222228;mso-bidi
-font-style:
italic"
lang="EN-US"> 



/>

style="text-align:justify">style="mso-bidi-font-size:12.0pt;color:black;mso-themec
olor:text1" lang="EN-US">If you need
help for
your next catalog choose an agency which specializes in
catalog designing
services and that can offer
end to end solutions. Moonstruck lang="EN-US">href="http://bit.ly/moonstruckindia">style="mso-bidi-font-size:
12.0pt">Advertising
Agency in Indiastyle="mso-bidi-font-size:12.0pt;color:black;mso-themec
olor:text1" lang="EN-US"> is one such
company
that has deeper experience in photography, collateral
design,
production and printing.

/>

More Articles

No articles found

Current Rank:

Your Rank:

Added by: Joyville

Date: 17th Feb 16

Views: 456

Comments: 1

Favorited: 0

Channel:  News

Flag Content

Favorites

Email to friends

1 Comments Post Comment

By:Ylq123 Ylq123

1 month ago

http://www.soccershoes.us.com/, http://www.raybansbocco.it/, http://www.cheap-jordans.com.co/, http://www.air-maxschoenen.co.nl/, http://bears.nfl-jerseys.org/, http://www.soccers-shoes.us.com/, http://www.christianlouboutinoutlet.net.co/, http://www.outlet-pradas.com/, http://www.clothes-outletstore.com/, http://www.nba-shoes.com/, http://www.coachoutletonlinemall.com/, http://www.rolexwatch-outlet.com/, http://www.katespades.com.co/, http://www.outlet-michaelkors.com/, http://www.pradas.com.de/, http://www.burberryoutletonline.com.de/, http://www.nhl-jerseys.com/, http://www.airmax-shoes.com/, http://rockets.nba-jersey.com/, http://texans.nfl-jerseys.org/, http://www.basketballshoes.com.co/, http://www.marcjacobs-outlet.com/, http://www.adidas-store.net/, http://www.valentino-shoesoutlet.us.com/, http://www.outlet-burberrybags.com/, http://www.tommyhilfigerca.ca/, http://www.zcoachoutlet.com/, http://www.outlet-mkors.com/, http://magic.nba-jersey.com/, http://www.adidassuper-star.de/, http://www.montrespaschers.fr/, http://www.jimmychoos-shoes.com/, http://jaguars.nfl-jerseys.org/, http://www.true-religions.com/, http://www.nike-free-runs.com/, http://www.outlet-rayban.co.uk/, http://pelicans.nba-jersey.com/, http://www.oakley-outletonline.com.co/, http://www.jordan-retros.com/, http://www.birkenstocks.com.de/, http://www.ray-baneyewear.co.uk/, http://eagles.nfl-jerseys.org/, http://www.ralphlauren-canada.ca/, http://www.oakleysoutlet.com.co/, http://www.hollister-outlet.com/, http://coachoutlet.euro-us.net/, http://www.giuseppes-zanottishoes.com/, http://steelers.nfl-jerseys.org/, http://www.outletonline-ralphlauren.com/, http://jets.nfl-jerseys.org/, http://www.coach-outlets.net.co/, http://www.christianlouboutin-shoes.ca/, http://www.pandorajewellery-au.com/, http://www.coachoutlet-usa.com/, http://www.ferragamo.net.co/, http://www.rolexwatchesforsale.us.com/, http://www.thomassabos-jewelrys.co.uk/, http://cowboys.nfl-jerseys.org/, http://www.chiflatironhair.us.com/, http://www.lacosteoutlet.com.co/, http://www.oakleys.org.es/, http://www.chiflatiron-hair.com/, http://www.nikerosherun.com.co/, http://www.nike-shoesstore.com/, http://www.cheap-baseballbats.us/, http://www.chrome-heartoutlet.com/, http://www.michaels-korsoutlet.us.com/, http://pacers.nba-jersey.com/, http://www.burberry-storevip.com/, http://www.co-aol.com/, http://www.cheap-juicycouture.com/, http://www.nikeair-max.ca/, http://www.burberryoutlet-sale.net.co/, http://www.barbours-factory.com/, http://www.airjordans-shoes.com/, http://www.cheap-jerseys.com.co/, http://www.polos-ralphlauren.com.co/, http://heat.nba-jersey.com/, http://www.hollisterclothingcanada.ca/, http://dolphins.nfl-jerseys.org/, http://www.skechers-outlet.com/, http://www.jerseys.net.in/, http://browns.nfl-jerseys.org/, http://www.beatsheadphone.in.net/, http://www.cheapomegawatches.com/, http://www.timberland-boots.com.co/, http://www.nike-shoesoutlet.com/, http://www.outlet-pradahandbags.com/, http://www.watches-omega.com/, http://www.givenchy.com.co/, http://www.watch-rolex.co.uk/, http://www.rayban-sunglasses.fr/, http://www.pandora-jewelry.com.de/, http://www.coach-factoryoutlet.net.co/, http://www.michael-kors.com.es/, http://www.adidas-shoes.co.nl/, http://www.nike-airmaxsc.co.uk/, http://www.supra-footwear.net/, http://bills.nfl-jerseys.org/, http://www.supra-footwears.com/, http://www.hermesbagsoutlet.com/, http://www.skechers-shoesoutlet.com/, http://trailblazers.nba-jersey.com/, http://www.christianlouboutins-shoes.co.uk/, http://www.philipp-pleins.com/, http://www.outlet-toryburchshoes.com/, http://www.nba-jersey.com/, http://clippers.nba-jersey.com/, http://www.babylisspros.com/, http://www.dsquared2s.com/, http://www.cheap-jerseys.mex.com/, http://www.outlet-toryburch.com/, http://www.burberryoutlet-inc.co.uk/, http://www.mcm-handbags.com.co/, http://celtics.nba-jersey.com/, http://www.burberry-outlets.ca/, http://www.coach-outlet.store/, http://colts.nfl-jerseys.org/, http://longchamp.black-friday.vip/, http://www.timberlandboots-outlet.com/, http://www.outlet-ralphlaurens.com/, http://www.raybans-cher.fr/, http://www.cheapshoes.net.co/, http://www.nikeshoes.de/, http://lakers.nba-jersey.com/, http://www.michael-korsukpurse.co.uk/, http://www.timberlandspaschere.fr/, http://www.swarovskis-sale.co.uk/, http://www.christian-louboutins.com/, http://www.coachoutlet-online.com.co/, http://grizzlies.nba-jersey.com/, http://www.ralphlauren-polos.com.co/, http://www.michael-korsoutletonline.com.co/, http://knicks.nba-jersey.com/, http://panthers.nfl-jerseys.org/, http://www.outlet-oakleys.com/, http://www.mcm-backpacks.com.co/, http://www.australia-oakleysunglasses.com/, http://www.poloralphlauren.com.de/, http://www.raybans-sunglasses.net.co/, http://www.salomonshoes.com.de/, http://www.armani-outlet.com/, http://www.birkenstock.net.in/, http://www.nfl-jerseys.org/, http://www.ok-em.com/, http://www.louboutinshoes.jp.net/, http://www.ed-hardy.us.com/, http://www.beatsbydre.com.co/, http://www.air-huaracheshoes.co.uk/,

Reply